Setting the Stage for Your Campaign
Reward Strategy
Explore how to structure your reward tiers to appeal to backers and encourage higher pledges.
Kickstarter Staff
Setting the Stage for Your Campaign
Creating an Effective Campaign Video
In this lesson, you'll learn how to craft a compelling campaign video that highlights the key aspects of your project and builds trust with backers. Best of all, you don’t need a large budget or fancy equipment to create a professional-looking video—authenticity is key.
Setting the Stage for Your Campaign
How to Tell Your Campaign Story
Learn how to write a compelling story that captures attention, builds trust, and motivates backers to support your vision.
Setting the Stage for Your Campaign
Guide to Kickstarter Campaign Page
Get a step-by-step guide to structuring your Kickstarter campaign page for clarity and impact.
Getting Started with Crowdfunding
Setting Your Campaign Goal
Learn how to set a realistic and compelling funding goal that motivates backers and ensures your project’s success.
Getting Started with Crowdfunding
Overview of a Crowdfunding Timeline & Strategy
Understand the major milestones of a crowdfunding campaign and how to strategically plan for each stage.
Games
2024 Was a Big Year for Games on Kickstarter
From tabletop to video games, our Games community set new records—cementing Kickstarter as the leading crowdfunding platform for game creators.
Creator Tips
How to Overcome the Mid-Campaign Slump
Keep the momentum going with these actionable strategies to boost engagement and drive pledges.
Film
Kickstarter Films Premiering at Sundance 2025
How two Kickstarter-funded films, The Things We Keep and Such Good Friends, are making waves at this year’s Sundance Film Festival.
Newsroom
Celebrating 100 Million Pledges on Kickstarter
Celebrating 100M pledges on Kickstarter: A journey of creativity, community, and impact across the globe.
Events
CES 2025: Where to find Kickstarter
Kickstarter is heading to CES 2025 to celebrate the past, present and future of crowdfunded tech. Explore new prototypes, connect with top Kickstarter creators, and see the incredible ideas crowdfunding has brought to life.
Open Calls
Open Call 2025: Make 100 —Your Creative Kickstart for the New Year
Dive into Kickstarter’s annual tradition, where creators embrace the challenge of offering just 100 rewards and explore new creative possibilities.
