Courtney Brown Warren Named Kickstarter’s CMO

We’re excited to announce that Courtney Brown Warren has been elevated to the role of Chief Marketing Officer for Kickstarter. 

As CMO, Courtney will oversee all aspects of Kickstarter's marketing strategy, including product marketing, creative, communications, content, social, experiential, partnerships, and sponsorships. She will also oversee Kickstarter’s sales and community outreach strategy, focusing on developing integrated, full-funnel approaches that cultivate a passionate, engaged, and empowered community on our platform. 

Since joining Kickstarter in April 2023, Courtney has spearheaded several successful marketing initiatives, including Kickstarter’s first-ever out-of-home campaign “Ideas in Action,” the Kickstarter Festival in Bed-Stuy, Brooklyn, to celebrate the brand’s 15th anniversary, and partnerships with FOX’s Food Stars, the New York Liberty, and Spotify’s Findaway Voices. 

Under her direction, one of Kickstarter’s most critical surfaces for connecting with and amplifying its community—social media—has seen impressive growth with double-digit follower growth and a 482% increase in engagement across all Kickstarter social media channels, as well as an incredible +1,386.7% increase in new subscribers on the brand’s YouTube channel. 

“I was drawn to Kickstarter because of its story as a place where people could bring their unique, wild, weird, bold ideas to life through community-driven funding. Witnessing the power of creativity and community firsthand at Kickstarter has been incredibly inspiring. As I step into this new role as Chief Marketing Officer, I’m even more inspired than ever to engage, educate, and empower the community that has made us who we are and introduce our brand to a whole new generation of creators and backers. ”  — Courtney Brown Warren

  Courtney will continue to report to Everette Taylor, CEO of Kickstarter. 

 “Courtney's passion for storytelling and her proven marketing expertise have already made a mark on our brand. I’m excited to see how she continues to leverage marketing to continue to invigorate the brand and champion the voices and ideas of our creators and backers around the world. Courtney will also play a critical strategic role in the adoption of new business lines and features that will not only positively impact our users but also drive significant growth for the company.” — Everette Taylor

Courtney has over two decades of experience working with global brands across diverse industries like tech, media, entertainment, and more. Before Kickstarter, Courtney served as Twitter’s Global Head of Brand, managing a global team across go-to-market brand strategy, brand campaign management, talent, and emerging markets as well as digital, content, and editorial strategy. Prior to that, she was Head of Creative at Audible, where she launched two high-growth subscription startups and revenue streams—Audible Escape and Audible for Business. 

Her resume also includes prior roles at L'Oreal, WarnerMedia (Time Inc.), and the Madison Square Garden Company.   

Congratulations on your new role, Courtney!